Robb & Stucky Begins Refurbishment For Bluegreen’s Casa Del Mar Resort
October 27, 2009 by Perspective Magazine | Timeshare & Fractional Reviews
Robb & Stucky has recently begun the total custom design renovation of Bluegreen Corporation’s Casa Del Mar vacation ownership resort in Ormond Beach, Florida. Robb & Stucky is one of North America’s largest home furnishings and interior design companies and highly respected for its design work with hospitality properties.
Design work on the 118-unit high-rise property is being led by Robb & Stucky’s senior designer Ron Nowfel, IDS. Explains Nowfel, “The Casa Del Mar Beach Resort was originally built as a hotel in the 70s.
Our goal was to transform it to modern standards adding a sophisticated, timeless look. The work has involved total design for four different room types, requiring custom manufactured furnishings. The challenge has been to schedule installation of every item for the first design phase within two weeks to coincide with guests’ vacation schedules.”
Installation of furnishings for 34 one- and two-bedroom units on the first two floors of the resort was completed in October and included custom designed and manufactured dining room tables, chairs, dressers, desks, headboards, and wardrobes. The wood items were custom manufactured in a pine finish featuring a striping with a bold color to accent the doorfronts. Robb & Stucky also supplied carpeting, sofas, artwork, and lighting.
Added Nowfel, “When we work on assignments like this where we are basically doing everything from top to bottom, it is critical to program manage the project to ensure proper installation on the timelines required by the client. Not only is design involved, so is the tracking of incoming products and their installation by various trades people. This requires careful planning and coordination, especially when we are installing carpeting, drapery and kitchen appliances. Since the work will be completed in phases, we may also need to warehouse furnishings for future installations.“
A 30-year veteran designer, Nowfel has been designing hospitality properties for Robb & Stucky for the past decade and has worked on resorts from Scotland to Scottsdale. Amy Coslet, ASID, is also a designer on the Casa Del Mar project.
In its continuing relationship with Bluegreen Resorts, earlier this year, Robb & Stucky Interiors completed the total furnishing of 84 two-bedroom units and 12 Presidential suites in a new phase of development at The Fountains in Orlando. They are also providing design guidance for Bluegreen’s Casa Del Mar Beach Resort in Ormond Beach.
Commented Dan Lubner, President Resort Division for Robb & Stucky Interiors, “We were privileged to provide our unique interior design services to Bluegreen Resorts. When working with a hospitality/resort client, we provide design, installation, warehousing of furniture and coordination fees without charge, focusing on the creation of the furnishings needed and manufacturing specifically what the developer needs with our own in-house capabilities.”
Founded in 1915 in Fort Myers, Florida, Robb & Stucky is a nationally respected interior design and premier furnishings retailer with showrooms in Florida, Texas, Arizona, Nevada and Costa Rica. For more information, visit www.RobbStucky.com
ABOUT BLUEGREEN CORPORATION
Founded in 1966 and headquartered in Boca Raton, FL, Bluegreen Corporation (NYSE:BXG) is the leader in providing Colorful Places to Live and Play through its vacation ownership resort and residential real estate business segments. Their more than 3,100 employees are passionate about delivering extraordinary experiences for our owners, travelers and business partners. Since 1996, Bluegreen has managed, marketed and sold a flexible, real estate-based vacation ownership plan with more than 208,000 owners, over 45 owned or managed resorts, and access to more than 3,700 resorts worldwide. For more information, visit www.bluegreencorp.com <http://www.bluegreencorp.com> .
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