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Research and Markets: The Hotel Industry in Greece 2009

Research and Markets has announced the addition of ICAP Group’s new report “The Hotel Industry in Greece 2009″ to their offering.

Key Points:

•    Urban hotels and vacation resorts the two categories of hotels
•    Total amount of room nights exceeded 64 million in 2008.

This study explores the hotel industry and more specifically the companies that own Luxury, A, and B category hotels. The hotel sector is without a doubt the pillar of the Greek tourist industry, which is extremely crucial to the development of the national economy.

Today, there are more than 715,000 hotel beds in all types of accommodation across Greece, with the total amount of room nights exceeding 64 million in 2008. With respect to their geographical distribution, we observe a concentration of hotel beds in parts of – the country that are developed in terms of tourism. There are various categories of hotels according to the level of services they offer, the type of ownership (Greek or foreign, part of a chain, or a group, etc.) as well as the region in which they operate. With respect to the region in which they are located and their activity, hotels are distinguished into urban hotels (which operate in city centres all year-round) and vacation resorts, which are to be found all over the country and mostly operate near the seaside (mainly in islands) during a specific season. Whatever the case may be, the hotel industry must be examined as part of an entire network that makes tourism a rather intricate business.

Products mentioned: Luxury, A, B, C, D and E. C-class hotels, urban hotels and resorts

Key Topics Covered:
•    1. Summary
•    2. Hotel Companies and Financial Analysis
•    2.1 Sales of Hotel Companies – Rooms Revenue – Revenue per Bed- Revenue per Night
•    2.2 Financial Analysis of Hotel Companies
•    Profitability
•    Performance
•    Liquidity
•    Financial Structure
•    Activity
•    Consolidated Balance Sheets
•    3. Conclusions – Trends and Prospects
•    General Overview
•    Analysis of the Competitive Environment
•    Threat of New Entrants
•    Dangers from Substitute Products & Services
•    Bargaining Power of Suppliers
•    Bargaining Power of Customers
•    Competitive Rivalry within the Industry
•    SWOT Analysis
•    Strengths
•    Weaknesses
•    Opportunities
•    Threats
•    Financial Results
•    Market Prospects
•    Sector Companies’ Balance Sheets
•    Tables
•    Graphs
For more information visit http://www.researchandmarkets.com/research/5b4ab2/the_hotel_industry

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Tagged: Greece, hotel, ICAP Group, luxury, ownership, Research and Markets, resorts, vacation

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