Following on from the industry-first success of Owners Perspective Magazine’s independent positioning of shared ownership products amongst general consumers through first class airport lounge distribution with more than a dozen of the world’s leading airlines, and in top hotels, resorts, golf clubs and spas, the specifically tailored Resort Developer Editions are helping on-site sales credibility, reducing new member cancellations and increasing the opportunities for upgrades, rentals and referrals.

Since its official launch last month, the publisher has announced confirmation for distribution and use at resorts in Mexico, Thailand, India, Bali, United Kingdom and soon plans to announce a number of confirmed contracts in Florida, Canada and Australia. These developer orientated special editions are backed by the credibility of the world’s largest independent publication for shared ownership products that is available to the general public and is exciting and motivating sales teams as it continues to be implemented in more and more resorts around the globe.

“We are so pleased with being able to provide another unique product to help increase sales and customer retention, and the rapid success of our Resort Developer Package is testament again to the quality of our work” says Paul Mattimoe, CEO of Perspective International Ltd.

With an incredibly versatile suite of options, developers can choose some or all of the features provided within the package to create the perfect fit for their operation(s) and orders can be placed with no long term commitment enabling resorts to quickly integrate at low cost.

For more information on Owners Perspective Magazine’s Resort Developer Options please request an information pack by emailing advertising@perspectiveinternational.com

Owners Perspective Magazine can be freely read online at http://www.ownersperspective.com

Since its inception in July 2008, Owners Perspective Magazine has established itself as the authority on buying timeshare, resort real estate and fractional ownership products, having been selected for distribution via the first class airport lounges of more than a dozen of the world’s leading airlines, luxury hotels, resorts, golf clubs and spas with a reach of over 50,000 highly targeted prospective buyers per edition.

Today, sees the launch of a new cutting edge website for the magazine, which offers access to all back issues in both digital page turn technology and downloadable PDF formats, web versions of all articles for easy search and reference, reader offers, competitions and the latest resort and luxury travel news updated daily.

The new site also has a social media element to it, combining the most popular features of Twitter and Facebook as well as offering Groups and Forums designed to glean positive feedback and consumer opinion on all aspects of shared ownership products.

To ensure the quality and integrity of its readership, all previous subscribers to the website are being asked to manually re-register, enabling Owners Perspective Magazine to have an accurate and active database of readers; with the new system also controlling any unsubscribing readers with ease.

Estimated figures predict that more than 10,000 will re-register over the next few weeks and the company expects rapid growth thereafter.

For more information visit www.ownersperspective.com

For information on advertising and editorial opportunities visit www.perspectiverates.com

The leading trade publication for the shared ownership industry reaches another milestone as it takes the number one spot on Google.com for another powerful search term.

Perspective Magazine and its network of websites have commanded top search engine results for search terms such as “timeshare news” for several years, but now can boast the top spot for the term “fractional news”, with their flagship website http://www.theperspectivemagazine.com, beating other competing sites, even the many that use the word “fractional” within their website name.

“There are many factors to achieving high search engine rankings, but quality content, loyal repeat visitors and natural growth have always been the key to our success.” Says CEO Paul Mattimoe. “We have reported on the fractional ownership industry for several years, but as that market continues to gain momentum and we continue to take on more fractional clients it is important for us to show our strength and commitment in this specific area.”

Perspective Magazine provides daily timeshare, fractional ownership, resort real estate and hospitality news online and by email, in addition to publishing the “most read” independent trade publication globally for the shared ownership industry, reaching more than 21,000 registered industry professionals. Perspective Magazine also recently launched a Social Networking Site (http://perspectiveforums.com) dedicated to the shared ownership industry which in just four weeks has attracted more members than any other industry social media group worldwide.

For more information visit http://www.perspectivemagazine.com

For Advertising & Editorial opportunities visit http://www.perspectiverates.com

C.A.R.E. (Cooperative Association of Resort Exchangers) is pleased to announce that Perspective International Ltd is a media sponsor of its 50th Semi-Annual Conference, which will be held April 24 through 27,2010, at the Hilton New Orleans/St. Charles Avenue in New Orleans, Louisiana.

“In these trying economic times a nonprofit organization such as the Cooperative Association of Resort Exchangers, C.A.R.E., must consider every tool available to spread its message,” says Alain Carr, president of C.A.R.E. “Perspective International, a C.A.R.E. media sponsor, provides our association with advertising opportunities to remind current members of the value of belonging to C.A.R.E. and to inform potential new members of the benefits of membership. C.A.R.E. and its members benefit from advertising in Perspective International by keeping our association at the forefront of the vacation travel industry.”

This 50th semi-annual conference will offer powerful sessions with motivational and informative speakers ready to share their wisdom and insight. Those attending event will not only get to experience one of the U.S.’s most desired vacation destinations, but they also will get to meet up with numerous industry suppliers and purchasers. This is a don’t-miss opportunity to re-connect with old associates and even develop new relationships to provide the tools needed to succeed in this ever-changing, multifaceted, vacation industry.

“Perspective is delighted to be a media sponsor for this conference,” says Paul Mattimoe, president and CEO of Perspective International Ltd. “C.A.R.E. nicely fills a niche in the shared-ownership industry that serves resort developers and, ultimately, owners of vacation interests.”

The Hilton New Orleans St. Charles is located in the heart of the New Orleans Central Business District, three blocks from Canal Street and blocks from the world-famous French Quarter and Bourbon Street. The landmark building was originally built in 1926 as the Masonic Temple and was the second high-rise building to be constructed in the Central Business District. It has undergone an $11 million renovation and has re-emerged as the newest upscale, premier hotel experience in the Crescent City.

For room reservations, call: 1-888-490-6547 or 1-504-524-8890.

About Perspective International Ltd
Perspective International Ltd is an award-winning leader in cross media marketing/advertising for the timeshare and fractional ownership industry, dedicated to catering for the individual needs of your brand, product, service, clients, customers and employees through a suite of unique publications, websites and services.

For more information, call 1-407-792-2343 or visit www.perspectiverates.com.

About C.A.R.E
C.A.R.E. is a trade association established in 1985 by representatives of timeshare resorts who found that by exchanging vacation inventory among themselves, they were better able to satisfy their owners with increased vacation opportunities. Today, member companies are also able to utilize inventory and generate revenue through wholesale rentals while continuing to offer expanded exchange and fulfillment options.
C.A.R.E. is not an exchange company, it does not own or control inventory or guarantee fulfillment of travel requests, and/or rental or sale of any type of inventory, service or product. C.A.R.E. provides a networking platform that offers the tools for individual business enhancement while requiring its Member companies to adhere to its Code of Standards and Ethics.

C.A.R.E. member companies currently offer 2500 vacation properties and service approximately one million vacation owners and members. C.A.R.E. is an international organization, with members throughout the United States, Canada, Mexico, Europe and Australia.

Visit C.A.R.E. online at www.care-online.org for information about membership and upcoming conferences.

Accor Vacation Club, based in Robina on the Gold Coast has announced a Senior Executive appointment with CRAIG WOOD being appointed as CEO, effective immediately.

Craig Wood, has served as Chief Operating Officer at Accor Vacation Club for close to 2 years and has over 20 years in the holiday ownership industry.

“The Club has seen substantial growth in acquisitions, introducing new locations and apartments into the Club’s property portfolio in the past few years, and now with Member numbers sitting just under 27,000, we look forward to building on that in 2010,” said Craig on his appointment.

“We have re-branded from ‘Accor Premiere Vacation Club’ to the more streamlined ‘Accor Vacation Club’ and have made great advances in technology – with the newly redesigned Member Website scheduled for launch later this month,” he added.

Craig will continue to grow the business by introducing new, innovative ideas and exploring synergistic opportunities within the Accor group to take the Club into 2010.

He has an impressive history in the hotel branded Vacation Club Industry with his immediate past role as GM and Regional Director of Marriott Ownership Resorts in the Middle East.

About Accor Vacation Club
Accor Vacation Club is part of the Accor Hospitality Group, the largest and fastest growing hotel management group in the Pacific Region with operations across 16 countries, covering a full spectrum of locations and hotel styles, from luxury to budget. The Club has over 27,000 Member families who enjoy holidays at 21 Club Properties.

About Accor
Accor, a major global group and the European leader in hotels, as well as the global leader in services to corporate clients and public institutions, operates in nearly 100 countries with 150,000 employees. It offers to its clients over 40 years of expertise in two core businesses:

- Hotels, with the Sofitel, Pullman, MGallery, Novotel, Mercure, Suitehotel, Ibis, All Seasons, Etap Hotel, Formule 1 and Motel 6 brands, representing 4,000 hotels and nearly 500,000 rooms in 90 countries, as well as strategically related activities, such as Lenôtre;

- Services, with 30 million people in 40 countries benefiting from Accor Services products in employee and public benefits, rewards and loyalty, and expense management.

The world’s most read independent trade publication for the shared ownership industry has now launched a test version of its new online social media business forum at http://www.theperspectivemagazine.com/forum/

Described as a cross between the discussion attributes of LinkedIn and the functionality of Twitter, this innovative “live update” site is another industry first from Perspective International Ltd and backed by their B2B publication, is expected to grow rapidly into a useful resource and communication platform for timeshare and fractional ownership professionals to discuss anything related to their industry, share thoughts and ideas with others and learn from each other’s expertise, knowledge, successes and failures.

This online forum is the first in a series of social media products and services set to be released in 2010 by Perspective International Ltd specifically designed for the shared ownership industry and mark the beginning of another year of accelerated growth.

Perspective International Ltd first published their trade publication in 2005 and since then has grown to be the industry’s most read independent monthly publication globally with more than 21,400 print and online subscribers. February 2010 will see an additional version of the award winning publication launched – Perspective Magazine North America; specifically focusing on the USA, Canada, Mexico and Caribbean regions.

2009 also saw the launch of the first globally recognized consumer publication focused on the purchasing and ownership of timeshare, fractional ownership and resort real estate, which is now available in selected hotels, resorts, supermarkets and first class airport lounges around the world and is now generating direct sales enquiries for developers from its print and online components and strategic brand alignments.

For more information on advertising and editorial opportunities visit www.perspectiverates.com

The consumer magazine that focuses on shared ownership products has today launched its highly anticipated Fractional Property Guide at http://www.fractionalpropertyguide.com

This standalone website is the first of a suite of directories planned by Owners Perspective Magazine which burst onto the market in January 2009 and already reaches nearly 50,000 consumers per month through an innovative mix of online and print subscriptions and distribution via more than 140 first class and business class airport lounges around the world; including global deals with British Airways and selected main routes for Virgin Atlantic, Emirates Airlines, American Airlines, Cathay Pacific, Singapore Airlines and many more. The publication is also available through a rapidly growing number of luxury hotels and resorts worldwide.

The Fractional Property Guide however is not just another portal. Six months of trialling content, design and functionality within a temporary part of the magazine’s website has resulted in the birth of an exclusive collection of fractional properties that consumers can contact directly.

The website is not designed to harvest other fractional listings in a bid to boast the most properties; instead it is exclusively available to Owners Perspective Magazine advertisers only and subject to approval.  Each fractional ownership property has a full page listing with essential information, images and the option for streaming video, plus a direct enquiry form where consumers can request anything from a brochure or availability of fractions, to requesting a sales call or arranging an inspection visit all with the confidence that these carefully selected properties have already featured in the leading independent shared ownership publication in the world.

Owners Perspective Magazine’s print and online educational and research platform is revolutionizing traditional lead generation methods for developers by putting the consumer in the driving seat, spending anything from several minutes to several months, perhaps even years to educate themselves at their own pace in what they are looking for from a vacation home or vacation product, rather than being sold to. Then when the consumer chooses to contact the developer / advertiser that are selling a specific product, it is because that consumer is ready and wants to discuss a potential purchase at that development.

For the developer, this regular stream of sales enquiries are simply delivered instantly to their sales / marketing departments in a clear easy to use and easy to file format, complete with full contact details of the prospective buyer and additional information such as whether or not they already own a vacation property or vacation ownership product.

Owners Perspective Magazine also offers a number of enhanced products and services for developers and marketers of Fractional Properties.

For more information call +1 407 792 2343 (USA) or +44 191 250 3501 (UK), email advertising@perspectiveinternational.com or visit their online media centre at http://www.perspectiverates.com

Priority Booking of those industry professionals that pre-registered their interest in attending The FORUM Conference is now underway – but delegate places will go on general release shortly after 5pm GMT today.

Due to the Forum Debate style of this not for profit conference, delegate places are strictly limited to just 200 so those wishing to attend need to act fast to secure tickets; which are limited to 3 per company.

Hosted by Generator Systems & Perspective Magazine, this first of its kind event boasting more than 25 speakers from around the world, will tackle not only the difficulties being encountered by the timeshare and fractional ownership industries in these uncertain economic times, but also discuss possible solutions by breaking the mould of traditional conventions and allow the event to be audience driven and interactive; replacing long presentations with topical “forum” styled debates between delegates and expert panelists.

Details of the speakers, sessions and sponsorship opportunities are now available at www.perspectivemagazine.com/forum

Remember: Delegate Registrations open to all shortly after 5pm GMT time today!

Perspective International Ltd, publishers of timeshare and fractional ownership trade publication Perspective Magazine and consumer publication Owners Perspective Magazine are proud to confirm that exchange company, Dial An Exchange have confirmed their advertising package for 2010.

“This is the 5th consecutive year that Dial An Exchange have advertised with us and we are very pleased to see that they have once again increased their level of exposure with us for the coming year as we continue to expand and provide even wider coverage, products and services” Said Paul Mattimoe, CEO, Perspective International Ltd.

Perspective Magazine, the shared ownership industry’s leading independent trade publication globally now reaches more than 20,600 registered industry professionals monthly and is media sponsor of 18 major industry conventions, officially distributing to all delegates at each event.

On Perspective Magazine Francis Taylor, CEO of DAE International said, “In order to meet the expectations of the modern timeshare consumer, it’s vital for the timeshare and holiday exchange industry to update our thinking, be unified, informed, and professional. Perspective has become the official ‘voice of the industry’, providing a genuine forum through which industry participants globally can stay in touch with the latest industry news, developments and innovations. Quite simply, for us at Dial An Exchange, Perspective is essential reading.”

Owners Perspective Magazine has taken the whole timeshare and fractional industry by surprise in under a year. This consumer driven publication has arranged strategic marketing deals with leading industry companies, and distribution deals with supermarkets, resorts, hotels and more than 140 first class and business class airport lounges around the world with leading airlines such as British Airways, Virgin Atlantic, Emirates Airlines and American Airlines promoting shared ownership for the first time to consumers on a mass market level.

On Owners Perspective Magazine, Mr. Taylor said, “Dial An Exchange has had the pleasure of watching the development of Owners Perspective from concept to powerful reality. Their growth and success has in many ways mirrored our own. Participation in the magazine has helped us maintain a competitive advantage and there is absolutely no question of its value to the timeshare consumer. Truly independent, the magazine informs, and gives them a voice, one which the industry cannot ignore. Owners Perspective can proudly stand as a pioneer in educating and informing owners worldwide, and the magazine should become the ‘standard’ for any owner looking to get the most value from their vacation investment.”

About Dial An Exchange
Dial An Exchange (DAE) is a full-service, worldwide exchange company that operates a direct-to-consumer business model. It supplies an easy-to-use, low-cost exchange service for timeshare owners, and has a strong track record of dependable customer service. With offices in Australia, New Zealand, South Africa, Asia, Europe and North America, DAE has been in the business of supporting timeshare owners for over eleven years. Please visit http://www.www.daelive.com for more information.

About Perspective Magazine
Perspective Magazine is the most read independent B2B publication for the shared ownership industry globally, offering exclusive interviews, news and reviews on all aspects of timeshare, fractional ownership, private residence clubs and resort real estate. Winner of two Innovative Marketing Awards and Media Sponsor of 18 major industry conventions around the globe with official distribution to all delegates at each event just adds to the highly targeted print and online subscription base of more than 20,600 industry professionals and the additional online exposure offered through its network of news and press release sites.

For more information visit http://www.perspectivemagazine.com, http://www.ownersperspective.com, call +1 407-792-2343 (USA) or +44 191 250 3501 (UK) or visit our online media centre at http://www.perspectiverates.com

(source: http://www.perspectivemagazine.com/dial-an-exchange-increases-presence-in-perspective-international%e2%80%99s-industry-publications-for-2010-01309)

Luxury fractional ownership and timeshare magazine significantly extends affluent reach by securing a distribution deal for BA airport lounges worldwide.

Owners Perspective Magazine which focuses on all aspects of vacation property ownership and luxury travel has now added more than 100 British Airways airport lounges to its global distribution campaign enabling it to be read by large numbers of affluent first class and business class passengers.

“With so many magazine titles available around the world, we are delighted that British Airways have selected our consumer publication for customers in their lounges across the globe which will help us to educate even more people on the benefits of shared ownership products and all the luxuries associated with the more modern product types.” Says Paul Mattimoe, CEO, Perspective International Ltd.

Owners Perspective Magazine offers an independent look at resort real estate, fractional property ownership, high end timeshares, private residence clubs, boutique hotels and luxury travel services, providing print and online reviews, buying guides, advice, hints and tips.

Available by individual print subscription (as well as free of charge online), and via leading UK Tesco & Sainsbury’s supermarkets, selected Macdonald Hotels & Resorts and Virgin Atlantic, American Airlines, Emirates Airlines and British Airways airport lounges around the world.

For more information visit http://www.ownersperspective.com
For details on advertising and editorial opportunities visit http://www.perspectiverates.com