Brand Tango Wins Judges Award And Eight Other Awards In Ft. Lauderdale-area Addy Awards Competition
March 18, 2009 by Perspective Magazine | Timeshare & Fractional ReviewsBrand Tango, a Ft. Lauderdale, Fla.-based marketing and advertising firm, won the coveted ” Judges Award ” honors at the Advertising Federation of Greater Ft. Lauderdale (Fla.) 2009 Addy Awards. The firm also won three Gold and five Silver Addy awards.
“We are honored to accept these awards,” said Joe Russoniello, Brand Tango’s president. “They reflect the expertise of every member of our team. Given that we’re only in our fourth year of operation, this recognition by our industry peers is extremely fulfilling.
The “Judges Award” was bestowed for a member kit for Royal Palm Vacations, a membership-based vacation travel club. The kit also won a Gold Addy Award in the sales kit category.
“The Royal Palm Vacations member kit was a project that every designer dreams of working on,” said James Kluetz, vice president of creative services, who designed the kit. “It was extremely challenging and rewarding, and we’ve been told that it is performing very well in the marketplace.”
Brand Tango captured additional Gold Addy awards for GBS International’s GlobeQuest Point-of-Sale member kit, which provides a sleek design in a take-home format; and for Advantage Travel’s Great Escapes Member Kit, which provides recipients with information packaged in a contemporary look and feel.
Brand Tango won Silver Addy awards for Club Intrawest’s Member Kit, the Club Hacienda Tres Rios Brand Concept Book, GBS International’s GlobeQuest Poster Campaign and GlobeQuest Logo, and Brand Tango’s own interactive new business self-promotion campaign.
The Addy Awards is a national competition sponsored by the Advertising Federation of America to honor excellence in advertising and cultivate the highest creative standards in the industry. As a winner in the local Ft. Lauderdale competition, Brand Tango now proceeds to the district competition. Success there will make the company eligible for national recognition.
Brand Tango is a comprehensive marketing, design, and technology company with clients in consumer products and services, financial services, and the timeshare/real estate/hospitality industry. Relying on their decades of combined expertise, its principals and staff help clients define and achieve sales goals and return-on-investment objectives by addressing integrated marketing needs in an efficient, unbiased, and knowledgeable manner with a solid, multi-faceted, results-oriented strategy.
The firm specializes in new-customer kits, loyalty programs, other owner-retention materials, and annual reports for hospitality and leisure clients, and for clients in a wide range of other consumer-products industries.
Selected clients include Pacific Monarch Resorts, the Levitin Group, GBS International, OPTX 20/20, Premier Estate Properties, Royal Palm Vacations, Tres Rios Resort, Sunset Resorts, Premier Cancun Vacations, Grand Incentives, Karisma Hotels & Resorts, Exotic Travelers and Advantage Travel.
To view examples of Brand Tango’s recent work, visit www.brand-tango.com. For an online demonstration of Brand Tango’s Web 2.0 customer relationship management system, Tango, go to www.gettango.com.
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